Illustrated wrappers with flaps. Published for the exhibition in Centre d’ArtSanta Monica. Text in Spanish with an English translation in the back. Black & white and color illustrations. 67 pp., 29,5 x 21 cm. General Idea was a collective of three Canadian artists, Active from 1967 to 1994. They were pioneers of early conceptual and media-based art. Their collaboration became a model for artist-initiated activities and continues to be a prominent influence on subsequent generations of artists. ‘